Zepto is a quick commerce startup that offers a 10-minute grocery delivery service in 7 Indian cities. The company was founded in 2021, by Aadit Palicha and Kaivalya Vohra, two Stanford dropouts who wanted to revolutionize the online grocery market in India. Zepto has achieved phenomenal growth since its launch, becoming <a target="_blank" href="https://www.planify.in/research-report/zepto-kiranakart-technologies-pvt-ltd/">India’s first unicorn of 2023</a> with a valuation of $1.4 billion and piquing the interest of the stock market. Zepto’s Business Model&nbsp;&nbsp;Zepto’s business model is based on delivering groceries in just 10 minutes using AI and data analytics. Zepto operates its own dark stores, which are small warehouses that stock over 3,000 products. Zepto uses machine learning to optimize its inventory management, route planning, and delivery operations. Zepto also uses data analytics to understand customer preferences and offer personalized recommendations.&nbsp; What are Dark Stores?&nbsp; Dark stores are physical warehouses where all the products available on the Zepto app are stored. When you place an order, a Zepto delivery executive retrieves your selected items from one of these dark stores and delivers them to your location. Dark store order fulfillment is a process by which online orders are fulfilled from a brick-and-mortar retail location that is not open to the public. These stores are typically located in high-traffic areas and are designed to optimize the picking and packing process for online orders.

Zepto’s Growth Potential and Challenges Zepto’s growth has not gone unnoticed by investors. Zepto has raised about $560 million till date from various backers, including StepStone Group, Goodwater Capital, Nexus Venture Partners, Glade Brook Capital, and Lachy Groom. Zepto became India’s first unicorn startup in 2023 when it raised $200 million in a Series E funding round led by StepStone Group at a valuation of $1.4 billion. Zepto has a huge growth potential in the online grocery market in India, which is expected to reach $50 billion by 2025. Zepto has already expanded its presence across Mumbai, Delhi, Bengaluru, Chennai, Hyderabad, Pune, and Lucknow. Zepto plans to enter more cities.&nbsp; However, Zepto also faces some challenges and competition in the quick commerce space. Zepto competes with other players such as Dunzo, Big Basket, Swiggy Instamart, Zomato Grocery, and Blinkit. These players have also raised funds and invested in technology and infrastructure to offer fast and convenient delivery services. Zepto also has to deal with regulatory issues, customer retention, quality control, and operational costs. Here Zepto’s Competitive Analysis snapshot:&nbsp; <div style="margin-left:0pt"><table><tbody><tr><td><div> </div></td><td>Zepto</td><td>Dunzo</td><td>Big Basket</td><td>Blinkit</td><td>Instamart</td></tr><tr><td>No. of Dark Stores</td><td>200</td><td>250</td><td>100</td><td>450</td><td>1000</td></tr><tr><td>Promised Delivery Time</td><td>10</td><td>19</td><td>15</td><td>10</td><td>22</td></tr><tr><td>No. of Delivery Partners&nbsp;</td><td>25000</td><td>100000</td><td>150000</td><td>75000</td><td>300000</td></tr><tr><td>Average Order Value (AOV)</td><td>450</td><td>350</td><td>450</td><td>522</td><td>400</td></tr><tr><td>Using Dark Stores Since</td><td>2021</td><td>2020</td><td>2015</td><td>2020</td><td>2020</td></tr><tr><td>No. of cities Operating in&nbsp;</td><td> 11</td><td>32</td><td>25</td><td>18</td><td>29</td></tr></tbody></table></div>

Future Prospectus&nbsp; As per the article from techcrunch, The startup has ambitious plans for the future. Zepto aims to reach $1 billion in annualized sales within the next few quarters and become IPO-ready with a company-wide EBITDA-positive metric by 2025.&nbsp; Zepto also plans to launch new categories of products and services, such as pharmacy, beauty, pet care, and more. Zepto also hopes to expand to more cities and countries in the near future.Zepto claimed it has reduced its burn significantly and a majority of its dark stores are EBITDA positive now. Click here to get research report of&nbsp;&nbsp;<a href="https://www.planify.in/research-report/zepto-kiranakart-technologies-pvt-ltd/">Zepto Share Price</a>.

Zepto is a quick commerce startup that offers a 10-minute grocery delivery service in 7 Indian cities. The company was founded in 2021, by Aadit Palicha and Kaivalya Vohra, two Stanford dropouts who wanted to revolutionize the online grocery market in India. Zepto has achieved phenomenal growth since its launch, becoming India’s first unicorn of 2023 with a valuation of $1.4 billion and piquing the interest of the stock market.

India's First Unicorn of 2023

India’s First Unicorn of 2023 Zepto's Remarkable Journey

Zepto India’s First Unicorn of 2023 has achieved phenomenal growth since its launch, getting India’s first unicorn of 2023 with a valuation of $1.4 billion and piquing the interest of the stock market.