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Vidit Aatrey Snapshot

Vidit Aatrey

Vidit Aatrey

Founder & CEO

Birthdate

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Organization

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Investor Type

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Social Links

Birth & Early Life

Physical Status

Male

Education

Careers

Personal Details

Married

Events

Vidit Aatrey Investments

Total no. of Investment

29

Vidit Aatrey has made 29 investments.

DateCompanySectorRoundInvestmentsCo-Investors
2023-10-09TechnologySeed Round - Pep$ 2.5 M
2023-08-17TransportationPre Seed Round - Teleport$ 500 K
2023-04-20EducationSeed Round - Mesa School of Business₹ 340 M
2023-02-08EducationSeed Round - Bluelearn$ 3.5 M
2022-12-06FashionSeries A - Virgio₹ 815.2 M
2022-12-04AgricultureSeed Round - Kapu$ 8 M
2022-11-03EnergySeries A - SolarSquare Energy₹ 1 B
2022-11-02EducationSeed Round - AlmaBetter₹ 216 M
2022-11-01FashionSeries A - Virgio₹ 594 M
2022-10-11E-commerceSeed Round - Wishlink$ 3 M
2022-03-31TechnologySeries A - OneCode$ 13 M
2022-02-24TechnologySeries A - Depict$ 17 M
2022-02-10Real EstateDebt Financing - Infra.Market$ 30 M
2022-01-25FinanceSeries A - Raise Financial Services$ 28 M
2022-01-15EducationSeed Round - EduRev-
2022-01-12GamingSeries A - Turnip$ 12.5 M
2021-09-30HealthcareSeries A - Loop Health$ 12 M
2021-09-15Food & BeverageSeed Round - Anar$ 6.2 M
2021-09-02TechnologySeed Round - dezerv.$ 7 M
2021-09-02TechnologySeries A - AppsForBharat$ 10 M
2021-08-16TechnologySeries A - speakX₹ 440 M
2021-07-29TechnologySeed Round - MURF.AI$ 1.5 M
2021-07-14MediaSeries D - Pratilipi₹ 3.6 B
2021-07-08TransportationSeed Round - Vahak$ 5.3 M
2021-06-29TravelSeries A - Airblack$ 5.2 M
2021-05-21TechnologySeed Round - Mio App$ 1 M
2021-03-04TechnologyPre Seed Round - Simulon$ 495 K
2020-10-01EducationPre Seed Round - Questbook$ 625 K
2020-07-06FinanceSeed Round - Decentro-

Vidit Aatrey Frequently Asked Questions (FAQs)

Meesho’s unique value proposition lies in its social commerce model, which leverages the power of social media for online selling.

Vidit Aatrey is the co-founder and CEO of Meesho, one of India's leading social commerce platforms. He is an alumnus of IIT Delhi, where he studied Electrical Engineering. Before founding Meesho in 2015, Aatrey worked at ITC Limited and InMobi. His vision was to empower small businesses and individuals by allowing them to sell online without any investment.

Before founding Meesho, Vidit worked at InMobi, a leading mobile advertising platform. His experience there gave him insights into the digital and mobile commerce space, eventually inspiring him to create a business model that could empower local entrepreneurs and small businesses.

Vidit Aatrey pursued a Bachelor of Technology (B.Tech) in Electrical Engineering from the Indian Institute of Technology (IIT) Delhi. His education at one of India's premier institutions provided him with a strong foundation in problem-solving, technology, and entrepreneurship, shaping his future endeavors.

Since its inception, Meesho has experienced significant growth. By 2022, it had a Gross Merchandise Value (GMV) of approximately $5 billion and over 120 million monthly active users. The platform’s rapid expansion has made it a key player in India's e-commerce sector.

Meesho, founded in 2015 by Vidit Aatrey and Sanjeev Barnwal, is a social commerce platform that allows individuals to start their own online stores without any investment. It leverages platforms like WhatsApp, Facebook, and Instagram to connect sellers with potential buyers.

Meesho operates on a zero-inventory model, meaning sellers do not need to stock products. Instead, they source items from suppliers and sell them directly to customers via social media, earning a commission on each sale.

Vidit Aatrey, along with Sanjeev Barnwal, founded Meesho in 2015 as a platform to help small entrepreneurs, homemakers, and resellers leverage social media for selling products. The idea came when Aatrey noticed how local businesses struggled to digitize their sales. The company started as Fashnear (a hyperlocal fashion discovery platform) before pivoting to social commerce, which became its core model.

Meesho follows a social commerce model, which allows individuals to resell products via platforms like WhatsApp, Facebook, and Instagram. The key components of its model include:

  • Zero-investment reselling, making it easy for new entrepreneurs.
  • A vast network of suppliers, offering a variety of products.
  • Logistics and payments support, including cash-on-delivery (COD) services.
  • AI-driven product recommendations for sellers.

Vidit Aatrey’s leadership, Meesho has achieved phenomenal growth:

  • Revenue increased by 33% in 2024, reaching ₹7,615 crore.
  • Meesho's valuation stood between $3.9 billion and $4 billion in March 2025.
  • Adjusted losses reduced by 97%, from ₹1,580 crore in FY23 to ₹53 crore in FY24.
  • Major investors include SoftBank, Sequoia Capital, Facebook (Meta), and Prosus Ventures.
  • Meesho launched Valmo, a logistics marketplace, to improve delivery efficiency.

Vidit Aatrey envisions Meesho as a global leader in social commerce, with 100 million small businesses benefiting from the platform. Future goals include:

  • Expanding internationally, especially in developing markets.
  • Potential IPO, as reports suggest Meesho is preparing for a public listing.
  • AI-driven enhancements, improving customer and reseller experience.
  • Competing with major players like Amazon, Flipkart, and JioMart while maintaining its unique reselling model.

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