Reliance acquired Campa from Delhi-based Pure Drinks Group for around Rs 22 crore.
In order to scale up it's FMCG business, Reliance retail has acquired Campa for Rs. 22 Cr. The brand will be launched near Diwali and was once a market leader with it's iconic product Campa Cola. The product will be available for purchase in Reliance Retail stores, JioMart and kirana stores that buy products from Reliance.