Can Thrive and Waayu's SaaS play beat Swiggy-Zomato duopoly in ...
29 October 2024
On May 8, a small homegrown food delivery app named Waayu was launched in Mumbai. Founded by hospitality veterans Anirudha Kotgire and Mandar Lande, Waayu is enabling over 1,000 restaurants in Mumbai to take food orders online. Its entry has provided some relief to several eateries that are eagerly looking for options beyond Swiggy and Zomato. Waayu joins another Mumbai-based online food delivery platform Thrive, which was founded in 2020 by Dhruv Dewan, Karan Chechani, and Krishi Fagwani. Thrive encourages users to order directly from restaurants, and recently raised funding from Coca-Cola India. Interestingly, both Thrive and Waayu are attempting to break through the intense competition posed by Swiggy and Zomato with a different approach–by enabling more than just food delivery. Both firms have introduced software-as-a-service (SaaS) products, including order management dashboards and marketing tools, to enable deeper integrations between restaurants and end consumers.
Read more at: https://yourstory.com/2023/05/thrive-waayu-zomato-swiggy-food-delivery-saas-play
On May 8, a small homegrown food delivery app named Waayu was launched in Mumbai. Founded by hospitality veterans Anirudha Kotgire and Mandar Lande, Waayu is enabling over 1,000 restaurants in Mumbai to take food orders online. Its entry has provided some relief to several eateries that are eagerly looking for options beyond Swiggy and Zomato. Waayu joins another Mumbai-based online food delivery platform Thrive, which was founded in 2020 by Dhruv Dewan, Karan Chechani, and Krishi Fagwani. Thrive encourages users to order directly from restaurants, and recently raised funding from Coca-Cola India. Interestingly, both Thrive and Waayu are attempting to break through the intense competition posed by Swiggy and Zomato with a different approach–by enabling more than just food delivery. Both firms have introduced software-as-a-service (SaaS) products, including order management dashboards and marketing tools, to enable deeper integrations between restaurants and end consumers. Read more at: https://yourstory.com/2023/05/thrive-waayu-zomato-swiggy-food-delivery-saas-play
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