18 October 2024
Germ of an Idea is a series about how an entrepreneurial idea was conceived, shaped and launched. The series hopes to inspire thousands of potential Indian entrepreneurs who are on the cusp of starting up or have ventured recently or are currently in schools and colleges dreaming of turning founders. At 20, most youngsters are busy juggling college, relationships and careers but if you are Aadit Palicha and Kaivalya Vohra, you think smart, you deliver fast, really fast, and build a business worth $900 million in 18 months. The founders of Zepto are now worth over Rs 1,000 crore each, having set up the 10-minute grocery delivery service in April 2021. Just like their quick-commerce idea, Zepto rocketed to $900-million “soonicorn” status when it raised $200 million in May 2022. A play on the word unicorn, “soonicorn” is the startupspeak for a company that is on course to be worth a billion dollars or more.
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