11 December 2023
Crystal Crop Protection Limited announced the acquisition of the trademark GRAMOXONE® for use in the India market, from Syngenta.
With increasing herbicide adoption of 15-20% in the last decade, farmers have been open to using new methods for increasing crop yield. A paradigm shift from manual weeding to the use of herbicides is expected to enhance agricultural production in India significantly.
Ankur Aggarwal, Managing Director, Crystal Crop Protection Limited, stated, “In a pursuit to improve and protect yield and increase profits for farmers, herbicides have become the fastest-growing segment in crop protection. The acquisition of the trademark GRAMOXONE® represents a significant step forward in our pursuit of expanding our footprint within the herbicide category. GRAMOXONE® is a widely recognized trademark in the broad-spectrum herbicide category.
The addition of the trademark GRAMOXONE® to Crystal Crop Protection’s portfolio will play a vital role in extending its reach to more farmers across India and is expected to contribute significantly.
Crystal Crop Protection has been pursuing a strategy of growth through acquisitions. This marks the eleventh acquisition for the company and the second in the year 2023. Earlier this year, Crystal acquired the Sadanand portfolio of Cotton Seeds from Kohinoor Seeds. In 2021, the company expanded its presence by acquiring the Cotton, Pearl Millet, Mustard, and Sorghum portfolio of Seeds from Bayer.
Between 2018 and 2022, Crystal also acquired various agrochemical and Seed brands from multinational companies, including Syngenta, FMC, and Dow-Corteva. In 2018, the company further strengthened its capabilities by acquiring a manufacturing unit from the Solvay group in Nagpur.
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