SUGAR Cosmetics celebrate the success of the Pujo campaign with Prosenjit Chatterjee on Ashtami day - Mediabrief
24 October 2024
SUGAR Cosmetics marked the festive season with a TVC featuring the Bengali superstar, Prosenjit Chatterjee along with actress Kausambi Chakraborty. On the back of the successful Pujo campaign in 2023 with Tollywood actor Prosenjit Chatterjee, this year the brand strengthened the association with an exciting collaboration.
As a result of this campaign, a massive 13,000+ people registered to get a chance to act, out of which 50 candidates were shortlisted for the final auditions. The top 10 performers from the audition were felicitated at the finale award ceremony by Prosenjit Chatterjee and SUGAR Cosmetics Co-founders, Vineeta Singh and Kaushik Mukherjee, on Ashtami at Ballygunge Cultural Pandal, where Anisha Banerjee was judged the winner, who has got selected to act in Prosenjit Chatterjee’s production house.
SUGAR Cosmetics marked the festive season with a TVC featuring the Bengali superstar, Prosenjit Chatterjee along with actress Kausambi Chakraborty. On the back of the successful Pujo campaign in 2023 with Tollywood actor Prosenjit Chatterjee, this year the brand strengthened the association with an exciting collaboration. As a result of this campaign, a massive 13,000+ people registered to get a chance to act, out of which 50 candidates were shortlisted for the final auditions. The top 10 performers from the audition were felicitated at the finale award ceremony by Prosenjit Chatterjee and SUGAR Cosmetics Co-founders, Vineeta Singh and Kaushik Mukherjee, on Ashtami at Ballygunge Cultural Pandal, where Anisha Banerjee was judged the winner, who has got selected to act in Prosenjit Chatterjee’s production house.
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