Swiggy dials up the drama in new TN campaign
05 November 2024
Swiggy launches of 'Weekends Vettu with Swiggy' for app users in Tamil Nadu. With a Flat off on a minimum order value of just the campaign is set to make weekends, a foodie's paradise. The offer will be live from 4 pm every Friday to 11.59 pm on Sunday, every weekend for the next two months. Drawing inspiration from the term 'Vettu' which means 'Cut' in Tamil, 'Weekends Vettu with Swiggy' refers to a price slash on food orders placed over the weekend. As a part of the 360-degree campaign, Swiggy has also created two films. They give the phrase a humorous mist in which the characters appear to be preparing to attack a person but are actually preparing to attack the food, ultimately relishing it.
Swiggy launches of 'Weekends Vettu with Swiggy' for app users in Tamil Nadu. With a Flat off on a minimum order value of just the campaign is set to make weekends, a foodie's paradise. The offer will be live from 4 pm every Friday to 11.59 pm on Sunday, every weekend for the next two months. Drawing inspiration from the term 'Vettu' which means 'Cut' in Tamil, 'Weekends Vettu with Swiggy' refers to a price slash on food orders placed over the weekend. As a part of the 360-degree campaign, Swiggy has also created two films. They give the phrase a humorous mist in which the characters appear to be preparing to attack a person but are actually preparing to attack the food, ultimately relishing it.
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