17 December 2024
Weeks after Zomato launched District, its standalone app for experiences, tickets, and going out business, its old rival Swiggy has launched Scenes, in a move that further intensifies the battle between the two food delivery companies.
Through Swiggy Scenes, the company lists events such as NYE parties, live music, DJ Nights, and more happening at partner restaurants and sells tickets for the same.
Scenes, like the company’s other offerings, are housed within the main Swiggy app and are limited to experiences. It does not sell movie tickets like District, a separate app fromZomato which continues to follow the superbrands strategy as opposed to the superapps approach like Swiggy.
Scenes is the latest launch by Swiggy, which is diversifying revenue streams beyond food delivery and growing its user base. In Q2FY25, Swiggy saw its monthly transacting users (MTU) increase by a million. The company now has a total user base of 17.1 million, a growth of 7 percent quarter-on-quarter (QoQ) and an increase of 19 percent year-on-year (YoY).
Weeks after Zomato launched District, its standalone app for experiences, tickets, and going out business, its old rival Swiggy has launched Scenes, in a move that further intensifies the battle between the two food delivery companies.
Through Swiggy Scenes, the company lists events such as NYE parties, live music, DJ Nights, and more happening at partner restaurants and sells tickets for the same.
Scenes, like the company’s other offerings, are housed within the main Swiggy app and are limited to experiences. It does not sell movie tickets like District, a separate app fromZomato which continues to follow the superbrands strategy as opposed to the superapps approach like Swiggy.
Scenes is the latest launch by Swiggy, which is diversifying revenue streams beyond food delivery and growing its user base. In Q2FY25, Swiggy saw its monthly transacting users (MTU) increase by a million. The company now has a total user base of 17.1 million, a growth of 7 percent quarter-on-quarter (QoQ) and an increase of 19 percent year-on-year (YoY).
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