26 November 2024
Food delivery and quick commerce major Swiggy announced the launch of three new initiatives aimed at empowering its restaurant partners on Tuesday.
The company said in a statement that these programs—kitchen equipment procurement support, hygiene audit, and professional photoshoot services—are designed to help restaurant partners enhance operational efficiency, uphold hygiene standards, and boost customer engagement.
Streamlining kitchen equipment procurement
The newly-listed company said that the kitchen equipment procurement support initiative will enable small and mid-sized restaurants to access essential kitchen tools at fair prices. Through the Swiggy Owner app, restaurant owners can connect with trusted suppliers, ensuring optimized kitchen setups and better operational standards.
Hygiene audits to better food standards
Meanwhile, as part of its broader ‘Swiggy Seal’ program, launched last month, Swiggy is introducing hygiene audits in collaboration with FSSAI-accredited agencies. These audits, offered at discounted rates, will provide actionable feedback on sanitation, facility maintenance, and employee training, it said. Educational webinars and dedicated account managers will further assist restaurants in improving their hygiene standards.
Professional photoshoot services for menu appeal
Acknowledging the importance of visual representations of listed items, Swiggy said that in order to help restaurants enhance their online presence, it will offer professional photoshoot services at affordable rates. Available through the Swiggy Owner app, this service will provide high-quality visuals that can increase dish orders by up to five times, according to company studies. During the pilot phase, the program attracted significant interest from restaurant partners, the statement said.
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