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Swiggy-Zomato vs. ONDC: will food-tech giants use a secret weapon to protect their turf?
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Swiggy-Zomato vs. ONDC: will food-tech giants use a secret weapon to protect their turf?
24 October 2024
Amazon tried it. So did Ola. Multiple deep-pocketed companies have tried to enter the food-delivery business, but none has succeeded in challenging the Zomato-Swiggy duopoly. Now, a real challenger seems to have emerged in the form of Open Network for Digital Commerce (ONDC), a government initiative that looks to unbundle e-commerce and make it interoperable. Since the beginning of the month, ONDC has been a buzzword on social media with
Amazon tried it. So did Ola. Multiple deep-pocketed companies have tried to enter the food-delivery business, but none has succeeded in challenging the Zomato-Swiggy duopoly. Now, a real challenger seems to have emerged in the form of Open Network for Digital Commerce (ONDC), a government initiative that looks to unbundle e-commerce and make it interoperable. Since the beginning of the month, ONDC has been a buzzword on social media with
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