Content

  1. 1Bagrrys India Essentials
    1. 1.1 Bagrrys India ISIN
    2. 1.2 Bagrrys India Face Value
    3. 1.3 Bagrrys India Total Share
    4. 1.4 Bagrrys India Total Income
    5. 1.5 Bagrrys India Profit After Tax
    6. 1.6 Bagrrys India Promoter Holding
    7. 1.7 Bagrrys India EPS
    8. 1.8 Bagrrys India P/E
    9. 1.9 Bagrrys India P/B
    10. 2.0 Bagrrys India Market Capitalisation
    11. 2.1 Bagrrys India Enterprise Value
    12. 2.2 Bagrrys India Book Value
    13. 2.3 Bagrrys India Intrinsic Value
    14. 2.4 Bagrrys India Earnings Yield
    15. 2.5 Bagrrys India Dividend Yield
    16. 2.6 Bagrrys India Sector
    17. 2.7 Bagrrys India Sub-sector
    18. 2.8 Bagrrys India Category
    19. 2.9 Bagrrys India Cashflow - Operations
    20. 3.0 Bagrrys India Cashflow - Financing
  2. 2Bagrrys India Growth
    1. 2.1 Bagrrys India Compounded Sales Growth
    2. 2.2 Bagrrys India Compounded Profit Growth
    3. 2.3 Bagrrys India Return On Equity
  3. 3 About Bagrrys India
  4. 4 Bagrrys India IPO Details
  5. 5 Bagrrys India Funding
  6. 6 Bagrrys India Merger & Acquisition
    1. 6.1 Bagrrys India Merger
    2. 6.2 Bagrrys India Acquisition
    3. 6.3 Bagrrys India Investments
  7. 7 Bagrrys India Subsidiaries
  8. 8 Bagrrys India Business Model
  9. 9 Bagrrys India Revenue Segmentation
  10. 10 Bagrrys India Product & Services
  11. 11 Bagrrys India Assets
  12. 12 Bagrrys India Industry Overview
    1. 12.1 Bagrrys India Industry Statistics
    2. 12.2 Bagrrys India Future Prospects
    3. 12.3 Bagrrys India Government Initiatives
  13. 13 Bagrrys India Awards & Achievements
  14. 14 Bagrrys India SWOT
    1. 14.1 Bagrrys India Strengths
    2. 14.2 Bagrrys India Shortcomings
    3. 14.3 Bagrrys India Opportunities
    4. 14.4 Bagrrys India Government Threats
  15. 15 Bagrrys India Rating
  16. 16 Bagrrys India Detail Info

Bagrrys India Essentials

Discover and get complete analysis on Bagrrys India Share Price,  unlisted shares - Management, Business Model, Financials, Bagrrys India Revenue Growth, Valuations, Funding Rounds, News and latest updates

ISIN

INE229F0102

Face Value

₹10.00

Total Share

7,69,609

Total Income

₹14,113.40 L

Profit After Tax

₹2,152.17 L

EPS

₹279.64

P/E

7.94

P/B

3.83

Market Capitalisation

₹170.85 Cr

Enterprise Value

₹173.57 Cr

Book Value

₹579.18

Intrinsic Value

₹2,030.28

Earnings Yield

12.60 %

Sector

Consumer Staples

Sub-sector

FMCG - Foods/Household/Personal Products

Category

Micro Cap

Cashflow - Operations

₹2,161.35 L

Cashflow - Financing

₹623.81 L

Bagrrys India Growth

Compounded Sales Growth

  • -9.63%

    1 Year

  • 6.01%

    3 Year

  • 10.15%

    4 Year

Pro Only

Compounded Profit Growth

  • 93.80%

    1 Year

  • 59.89%

    2 Year

  • 12.01%

    4 Year

Pro Only

Return On Equity

  • 48.28%

    2021

  • 44.41%

    2019

  • 11.79%

    2018

Pro Only

About Bagrrys India

  • Bagrrys India private Limited (formerly known as Bagrrys India Limited) is an Indian multinational FMCG food-manufacturing company which manufactures the high-fiber breakfast cereals and health foods. it is headquartered in New Delhi, India. The company’s products include white oats, chewy oats, rolled oats/jumbo oats, and oat flour; muesli; and cereal brans via two food brands in its portfolio ‘Bagrry’s’ and ‘Lawrence Mills’.
  • They are one of the leading brands of health foods and breakfast cereals in the Indian subcontinent. With a tagline of ‘Let’s put health first,’
  • The company is also indulged in the business of Quick Service Restaurants for healthy snacks, under the name "Bagrrys Health Café".
  • The company has started new investment division during FY21 for carrying investment activities like investment in mutual funds, shares, govt/corporate bonds, loan given (ICD) etc.
  • The company’s legal status has changed into a private limited company from an unlisted public limited company in FY20.
  • The company has two manufacturing plants in Newai and Baddi. It offers its products in India, Nepal, and Bhutan. The company was founded in 1986 and is based in New Delhi, India.

  • Bagrrys India IPO Details

Currently, the company is not planning to raise funds through IPO. 

  • Bagrrys India Subsidiaries

There is no holding, subsidiary and associate companies of the company.

Bagrrys India Business Model

  • Bagrrys is among the 5 largest ready to eat (RTE) breakfast cereals manufacturer in India. It happens to sale cornflakes, museli and various other healthy meals across India and export to various countries such as Nepal, Bhutan, Maldives, Bangladesh, Nigeria, etc.
  • The company is also indulged in the business of quick service restaurants for healthy snacks, under the name "Bagrrys Health Café".
  • Bagrrys India Revenue Segmentation

  • Revenue from Operations - manufacture and sale of Breakfast Cereals,Wheat Products and Other
  • Other Income
  • Bagrrys India Product & Services

  • High-fiber breakfast cereals and health foods:
  • Muesli,
  • Flakes,
  • Oats,
  • Bran,
  • Kid Cereals,
  • Daily Superfoods and Healthy snacks
  • Bagrrys India Assets

The company's assets as on 31st, March 2021

ParticularsAmount in Rs. Lakhs 
Leasehold Land87.6
Buildings183.3
Plant and Machinery200.7
Air Conditioners0.9
Furniture and fixtures34.3
Office and other equipments18.3
Vehicles53.4
Software0.2


  • Bagrrys India Industry Overview

Industry Statistics

  • Cereal, formally termed breakfast cereal (and further categorised as cold cereal or warm cereal), is a traditional breakfast food made from processed cereal grains. It is traditionally eaten as part of breakfast, or a snack food, primarily in Western societies. Cereal grains are the seeds that come from grasses such as wheat, millet, rice, barley, oats, rye, triticale, sorghum, and maize (corn).
  • The breakfast cereals market in India was valued at Rs 2,256 crore in 2017, grew at a 12% CAGR to Rs 3,411 crore in 2020, according to Euromonitor International, a London-based market research company. Rising disposable incomes, rapid urbanization, and a large population primarily contributed to the growth of the breakfast cereals market during the review period. The growing preference for Western food among millennials is boosting demand for gluten free oats, quinoa etc which can be more expensive than local cuisine. 
  • India, being a large market with growing middle-income group and double-income households, holds great potential for the breakfast cereal market, which in turn provides healthy, convenient, and tasteful options. 
  • The growth rate of the breakfast cereals segment in the country almost doubled during the pandemic. From 11-12% growth that the sector was witnessing in the pre-pandemic times, it has now moved to 18-20%, driven by the trend towards convenience foods.
  • According to industry experts, constant innovation by companies and the mushrooming of startups are increasing the market size of the category. 
  • Indian consumers prefer hot breakfasts; hence hot cereal category is growing at a much faster pace than ready-to-eat cereals. Among hot cereals, oats has gained high acceptance and popularity; which is attributed to the consumers’ awareness of the grain’s health benefits.
  • The ready to eat sector in the Indian market dominates the breakfast and cereal market with its two categories namely cornflakes and muesli. At present cornflakes products is the market dominator in ready to eat (RTE) sector as well as in the overall market. 
  • Notwithstanding the growth, traditional fare poses a threat to the breakfast cereals segment and remains its foremost challenge. Many companies have introduced traditional breakfast products at price points as low as Rs 20, which does not bode well for the pricier cereals segment. The high prices of cereals limit their market and the category remains an urban phenomenon.
  • The health driven changes in eating habits has extended the window of opportunity for manufacturers to roll out a variety of oat-based products in the market.
  • Kellogg’s is considered as the most prominent company in cornflakes market with its large number of variants available in the market.

Future Prospects

  • India Breakfast Cereals Market is expected to grow at CAGR of 6.50% during the forecast period from 2020 to 2025 as per mordorintelligence report. 
  • Convenience stores led the sale with a value share of 40%, which is followed by supermarket/hypermarkets. Online retail sale constitutes very small share in the market but is growing at a steady rate. Organic, natural and health claim on breakfast cereals offers potential future for baked products. Expanding retail distribution channel is another factor expanding sales in rural and tier II cities.
  • The widespread communications on health, especially on the rising incidence of cardiovascular diseases, diabetes and obesity in Indians have made them more health conscious than before. Not only are influencers such as doctors, nutritionists and the media passing on these messages, the companies assiduously themselves are playing the health card in almost all of their communications.
  • Online portals are expected to play a key role for companies trying to enter the hinterlands. Internet has contributed in a big way, facilitating a cheaper and more convenient mode to increase a company’s reach. 

Government Initiatives

  • The Government has allowed 100% Foreign Direct Investment (FDI) in food processing and single-brand retail and 51% in multi-brand retail
  • On November 11, 2020, Union Cabinet approved the production-linked incentive (PLI) scheme in 10 key sectors (including electronics and white goods) to boost India’s manufacturing capabilities, exports and promote the ‘Atmanirbhar Bharat’ initiative.

Bagrrys India Awards & Achievements

The leading body for food safety in India, the FSSAI, has awarded Bagrrys the "Excellence in Food and Nutrition Award" for innovation in the food products category in 2019.

Bagrrys India Strengths

  • Bagrry’s is among top 5 players in the High Fiber Health Foods and Breakfast Cereals market.
  • The most important part of the cereal market is the consistent innovation among food products, which Bagrrys keeps consistently launching new products with several variants. The company has been among the first to introduce Museli as well as Granola Bars in India. 
  • The company not only includes the products, but they also offer various recipes associated with the products attracting customers to try their products. 

Bagrrys India Shortcomings

  • One of the most widely accepted breakfast cereals in India is Cornflakes in which Kellogs has multiple variant, whilst Bagrrys has only three variants, which limits Bagrrys to capture wider market segment. 

Bagrrys India Opportunities

  • As people become more health conscious, sets of complex consumers with complex demand would arise, the company can develop new products to cater their needs.
  • Advancing food retail infrastructure simultaneously with rising awareness about the health benefits of consuming grain-based breakfasts is further boosting the growth of the market. 
  • Tier 2 and Tier 3 cities are under penetrated if raised awareness with taste and health benefits, these cities can contribute higher sales growth as majority of India's population resides in such areas, with growing trend of women employed can further improve the sales of its product. 

Bagrrys India Threats

  • The company faces a stiff competition from companies like Kellog’s India PVT LTD, Pepsico India Holdings private limited, Bagrrys India lTD, Marico Limited, Britannia Industries, GlaxoSmithKline consumer limited, Nestle India Limited, Patanjali India Limited etc.
  • Notwithstanding the growth, traditional fare poses a threat to the breakfast cereals segment and remains its foremost challenge. Many companies have introduced traditional breakfast products at price points as low as Rs 20, which does not bode well for the pricier cereals segment. The high prices of cereals limit their market and the category remains an urban phenomenon.
Bagrrys India Rating

  • RECOMMENDATION

    Buy

  • Bagrrys India Detail Info

Industry Statistics

PRIVATE LIMITED

Registered In

India

last Updated

09/04/2022

Registered Date

23/10/1986

Planify Ticker

BGRY

Reg Office: Plot No. 28 and 41, HIMUDA Industrial Area, Bhatoli Kalan, Baddi, Solan, Himachal Pradesh-173205

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