Shraddha Kapoor’s Jewellery Brand Palmonas Closed The Deal at Shark Tank

Shraddha Kapoor’s Jewellery Brand Palmonas Closed The Deal at Shark Tank
Diksha Kalra
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Diksha Kalra

Executive Finance Journalist
Publish Date28 February 2025
Reading time1 Min

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  • The business world is witnessing a powerful fusion of Bollywood and entrepreneurship, as actress Shraddha Kapoor takes on a new role from a customer to Co-founder of Palmonas, India’s first demi-fine jewellery brand.
  • Founded in 2022 by Dr. Amol Patwari & Pallavi Mahadikar, Palmonas has already served 1L+ customers, operates 3 offline stores in Pune, and plans to scale to 100+ stores next year!


The Shark Tank India Pitch:


Original Ask: ₹1.26 Cr for 1% equity (@ ₹126 Cr valuation)

Sales for FY 25 (till Nov): ₹13.5 Cr

EBITDA for FY 25 (till Nov): 12%

Angel Round in Oct: ₹6 Cr at ₹126 Cr valuation

Final Deal: ₹1.26 Cr for 1% + 0.5% royalty until ₹1.26 Cr is recouped by Namita & Ritesh.


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