ST Ep. 17: Innovation on Display

Today, we’ll explore three more startups that pitched their business models to the Sharks and delve into the factors contributing to their successful deals. But before we delve, let's see a few key pointers:

Vold, the first startup to pitch its product is an OPC or One Person Company that offered Tasty & Affordable Energy Drink. They use Inositol in their drink. Inositol is a type of carbohydrate that provides energy. VOLD plans to tap into the vast Indian Energy Drink Market that is estimated to be sized at ₹3,500 Cr.

The second startup featured on Shark Tank was Quirksmith. Quirksmith is a Silver Jewelry brand inspired by poetry. It has offered its jewelry to more than 3 Lakh customers in the last 7 years &Quirksmith is an entirely Women-led business.

Urban Space, the third startup, is a Producer of Home Furnishing Products. Products include Bedsheets, Curtains, Table Linens, Carpets & others. It has 1200+ Stock Keeping Units (SKUs). Their plans include entering into Adjacent Categories like Home Decor, Increasing focus on branding & building a good team.

Now let’s look at the reasons behind the startups securing or failing to secure deals from the sharks: