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ST Ep. 24: Winning Over The Sharks

Written by: Diksha Kalra

Published: Sep 16, 2026

Updated: Sep 16, 2026

2 min read

Today, we’ll explore three more startups that pitched their business models to the Sharks and delve into the factors contributing to their successful deals. But before we delve, let's see a few key pointers:

Matri was the first startup to pitch itself. It offers a Portable, Wearable, Rechargeable Electronic Device providing relief from period pain within 10-15 minutes. Matri can be used anytime & anywhere & it has already been tested on 400+ women. It has been recorded that without Matri the level of pain is 9 whereas after Matri the level of pain reduces substantially to 2-3 levels of Pain.

The second startup featured on Shark Tank Episode 24 was Rubbabu. They are a toy manufacturer whose products are beneficial for children suffering from Attention Deficit Hyperactivity Disorder (ADHD) & Autism. Their product comes under the SNAP Category- Special Needs Adaptable Products.

The third startup that offered its products at Shark Tank was Gulabo Jaipur which is a Premium Clothing Brand inspired by Jaipur's Karigaari. It has a diverse range of products including Anarkalis, Lehengas, Co-ord Sets, Kurta sets & others.

Now let’s look at the reasons behind the startups securing or failing to secure deals from the sharks:

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