Question 1

Who is Ajay Bijli?

Accepted Answer

Ajay Bijli is the Managing Director of PVR INOX, India's largest multiplex operator. He transformed his family-run theatre, Priya Cinemas, into the leading multiplex brand PVR, known for its innovations in movie experiences.

Question 2

What was Ajay Bijli’s role in the creation of PVR Cinemas?

Accepted Answer

In 1995, Ajay collaborated with the Australian company Village Roadshow to launch PVR, which introduced multiplex cinemas to India. The first PVR multiplex opened in New Delhi’s Saket in 1997

Question 3

What is the revenue model of PVR?

Accepted Answer

PVR's revenue primarily comes from ticket sales (46%), followed by food and beverage sales (29%), and advertising (15%). The company also has additional income streams from film production and distribution

Question 4

What is Ajay Bijli's philosophy on leadership and business?

Accepted Answer

Ajay emphasizes resilience and adaptability. Despite facing financial and emotional setbacks, he always pushed forward by focusing on customer satisfaction and exploring new opportunities. His mantra is that “either you are a small player or you have the scale to make money,” reflecting his belief in the importance of growth and scale.

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Ajay Bijli

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