Vineeta Singh

• ​Vineeta Singh is an Indian entrepreneur and the co-founder and CEO of Sugar Cosmetics, a fast-growing beauty brand catering to the Indian market. Born in 1983 in Anand, Gujarat, Singh is also a well-known judge on Shark Tank India, inspiring aspiring entrepreneurs with her insights and investments.
  
  
• Vineeta Singh completed her schooling at Delhi Public School, R.K. Puram, and pursued electrical engineering at IIT Madras, graduating in 2005. She later earned an MBA from IIM Ahmedabad in 2007. During her MBA, she interned at Deutsche Bank but turned down a lucrative job offer to follow her entrepreneurial aspirations.
  
  
• Vineeta Singh’s entrepreneurial journey began in 2007 with her first startup, Quetzal, which provided background verification services. Although it didn’t succeed, she launched Fab-Bag in 2012, a subscription-based beauty product service.
  
  
• In 2015, Singh co-founded Sugar Cosmetics with her husband, Kaushik Mukherjee. The brand focuses on high-quality, affordable cosmetics tailored for Indian women. In 2022, Sugar Cosmetics secured a 50 million investment from L'Catterton, valuing the company at over 100 million.
  
  
• Vineeta Singh has received numerous accolades for her contributions to entrepreneurship and the beauty industry. Some of her awards include ,Retail Start-Up of the Year 2019 by Entrepreneur,40 Under Forty 2020 by The Economic Times,W-Power 2021 by Forbes India,Young Global Leaders 2022 by the World Economic Forum.
  
  
• In 2023, she partnered with Bollywood actress Kareena Kapoor Khan to launch Quench Botanics, a Korean skincare brand in India.
  
  
• Since 2021, Vineeta Singh has been a judge and investor on Shark Tank India, where she evaluates startup pitches and invests in promising ventures. Her presence on the show has made her a role model for aspiring entrepreneurs, especially women.
  
  
• Vineeta Singh married Kaushik Mukherjee in 2011, whom she met during her time at IIM Ahmedabad. The couple has two sons. Singh is also a fitness enthusiast, having completed 20 marathons, 12 half-marathons, and the Ironman Triathlon in Austria. She even ran a 21-km marathon while six months pregnant.
  
  
• While her exact net worth is ₹300 crore or $36 million as of 2025, Vineeta Singh’s success with Sugar Cosmetics and her investments in Shark Tank India has solidified her position as one of India’s most influential entrepreneurs. Her journey reflects her dedication to innovation, resilience, and empowering women in business.

Female

Married

Shark Tank India Season 4

Judge

2025

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Shark Tank India Season 3

Judge

2024

Shark Tank India Season 2

Judge

2022-2023

Shark Tank India Season 1

Judge

2021-2022