BharatPe Group appoints Siddhartha Jain as Chief Network Officer

BharatPe, a financial services and UPI payments platform, has announced the appointment of Siddhartha Jain as its Chief Network Officer (CNO).

In his new role, Jain will be responsible for developing and executing sales strategies to enhance network penetration, improve the merchant experience, drive revenue growth, and optimize sales operations productivity. Before joining BharatPe, he served as the Chief Commercial Officer at Coca-Cola FBO. He will report directly to Nalin Negi, the Chief Executive Officer (CEO) of BharatPe.

Nalin Negi, CEO of BharatPe, stated, “As we continue to strengthen our position in India, it is crucial to bring on board seasoned leaders with a proven track record to support our growth journey. Siddhartha has extensive experience in orchestrating large-scale business operations and building high-performing professional networks across various industries. I am excited to welcome him to the leadership team and look forward to the impact he will make at BharatPe.”

Siddhartha Jain, CNO of BharatPe, expressed, “BharatPe’s bold vision and relentless innovation set it apart in the rapidly growing fintech landscape. The company's unique strength lies in its ability to address real-world problems on a large scale, driving a transformative change. I am thrilled to join this dynamic leadership team and contribute to our next phase of growth, with a specific focus on expanding our merchant network, boosting revenue, and maximizing sales operational efficiency.”

Jain brings over 21 years of experience in FMCG sales and customer marketing, having worked with companies such as ITC, Mondelez, Perfetti Van Melle, and Coca-Cola FBO. With a strong record in business development, strategic execution, and project leadership, he has successfully managed diverse product categories. His expertise in channel sales and relationship management with business partners and distributors makes him a valuable addition to the BharatPe leadership team.​