Meesho Mall expands branded offerings with Mamaearth, Himalaya, Dabur and Titan

Homegrown online marketplace Meesho has expanded its branded offerings by partnering with brands including Mamaearth, Denver, Himalaya, Bajaj, Joy, Lotus Herbals, Biotique, Bata, Paragon, Relaxo, and Liberty, in preparation for the 2024 festive season, according to a company press release on Thursday.

Meesho Mall, an addition to the Meesho platform, designed to offer customers access to branded products, now features a portfolio of 1,000 direct-to-consumer (D2C) and regional brands, representing a ten-fold increase in brand partnerships since its inception.