E-commerce marketplace Meesho is banking on MSMEs and will allow more unbranded retailers to sell their products on the platform. The move is to strike a balance between branded and unbranded retailers for achieving 50 per cent rise in sales in next one year, according to Sourabh Pandey, GM, fulfilment and experience at Meesho. The e-commerce platform has seen 80 per cent rise in app downloads and 30 per cent rise in orders in Bengal in the past one year.
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