Oyo’s Oravel Stays to Launch 13 Premium Palette Hotels by Year End, Reviving Self-Operated Model

According to Business Standard, Oravel Stays, the parent company of Oyo, announced plans to launch 13 premium hotels under the Palette brand by the year’s end, expanding its hospitality portfolio.

This move follows a successful pilot program last year with 10 Palette resorts across various cities. Operating on a “self-operated” model akin to Oyo’s hotels, this expansion signifies a resurgence of the company’s previously discontinued model from 2020. The direct operational control of select Palette hotels in strategic locations aims to enhance guest experience and service delivery.