SUGAR POP, a part of the SUGAR family of beauty brands and extensively popular for its range of high-quality affordable makeup products, has announced a new campaign with ace Bollywood actress, Kriti Sanon. The “Colour Sahi, Transfer Nahi” campaign marks SUGAR POP’s debut on television and launches its much-awaited Ultrastay Transferproof Lipstick in time for the festive season ahead.
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