Swiggy shines with 7 metals at The Maddies 2024

The exchange4media Group hosted the 10th edition of e4m Mobile Awards - The Maddies 2024 on November 28 in Mumbai. Industry luminaries, business heads, and experts from the advertising and marketing ecosystem attended the star-studded award ceremony. Among the night's big winners was Swiggy, which took home 7 metals across categories for its outstanding work in the mobile marketing ecosystem. The brand took home 3 golds, 3 silver, and 1 bronze metal across categories.

This year, The Maddies 2024 jury was chaired by Amit Syngle, Managing Director & Chief Executive Officer, of Asian Paints. The other jury members of include industry leaders, seasoned professionals, and renowned personalities from the industry.

The winners were honored in five main categories that were Marketing Strategy, Channel/Media Strategy, Enabling Technologies, Hall of Fame Awards, and Short form video category. These broad categories were further divided into several sub-categories. The awards were open to all industries linked to Mobile Marketing (Clients, Creative, Media Agencies, Digital Agencies, and Publishers, etc).