Studds Accessories: From Garage Beginnings to Global Helmet Giant

13 May 2025

In 1983, Studds Accessories began its journey in a modest garage, crafting its first helmet. Over the years, it has transformed into the world's largest manufacturer of two-wheeler helmets, boasting a presence in over 50-70 countries. With a production capacity of 14 million helmets annually, Studds has become a household name in India, synonymous with safety and innovation in motorcycle accessories.

• The company later diversified its product portfolio with a dual-brand strategy—Studds catering to mass and mid-market segments, and SMK addressing premium needs. According to the FY24 Annual Report and CARE report, Studds became the largest two-wheeler helmet manufacturer by revenue in India (FY23) and the largest globally by volume in the calendar year 2024. Studds holds a market share of 25.66% and sold 7 million helmets in FY24.

• In 2025, Studds is poised to make a significant move by re-entering the public markets with an Initial Public Offering (IPO). This IPO, comprising an offer for sale of up to 77.9 lakh shares, marks a pivotal moment in the company's growth trajectory. The funds raised are expected to fuel further expansion and innovation, solidifying Studds' position in the global market.